THE STORY
Trendsetter Collections didn’t start as a clothing brand. It started with me —putting outfits together, creating pieces on my own, and people constantly asking where I got it from. That turned into something bigger. I started small — sunglasses, then accessories. Pieces that could bring a look to life. But at some point, that wasn’t enough. Because one piece doesn’t complete the look and a bag can’t carry your whole presence. So I took a step back and reworked everything. Not to follow where fashion was going —but to build what I felt was missing. Something that makes getting dressed feel easy, but still looks like something. That’s when Trendsetter Collections became more than accessories. It became a brand built around the full look. Not into something different —into something more complete.
WHY WE DO IT
Trendsetter Collections wasn't built to sell clothes. It was built because something was missing. Everything felt the same —low quality, fast-fashion, forgettable, or overpriced for no reason. So this became about more than just creating pieces. It became more about creating something you can throw on and still feel put together without overthinking it. Comfort that doesn’t look lazy and style that doesn’t feel forced, because getting dressed shouldn’t feel complicated - it should feel natural, and when you step out, it should already look like you knew what you were doing.
MEET THE FOUNDER
Strawbry is the founder of Trendsetter Collections — a name that stands out the same way her style always has. From early on, she approached fashion differently. Whether it was putting outfits together or creating pieces from what she already had, her style was never about following what was trending — it was about making it her own. That individuality is what people noticed first, long before it became a brand. As more people began asking where her pieces came from or how to recreate her looks, it became clear that this wasn’t just personal style — it was something that could be shared. Trendsetter Collections was built from that foundation - a desire to create clothing that feels as unique as the person wearing it. Pieces that don’t rely on trends to stand out, but instead allow the person wearing them to do that naturally. Her approach to fashion is simple: it should feel effortless, it should feel real, and it should reflect you without needing to say too much.
